The best, tried-and-tested foundation for every skin type

Finding the perfect foundation for your skin can be a daunting task, and it all boils down to what you’re looking for. Do you desire a dewy finish or prefer to maintain a matte look? Are you into full coverage, or do you lean towards something sheer? Let’s not forget about undertones. Warm or cool? Do you want an exact match, or a touch of color?

How to Choose the Best Foundation for Your Skin

Whether you aim for an even skin tone, a smooth, hydrated feel, or a lightweight, buildable texture, the ideal foundation formula can make you look flawless, almost requiring minimal additional makeup. When applied incorrectly, however, it may appear patchy or too heavy. The goal is to achieve a natural look, covering any imperfections, evening out the skin tone, and creating the ultimate blank canvas.

When deciding between luminous and matte finishes, experts suggest finding a middle ground. “I find candlelight and a slight rainbow hue in the foundation to be the secret ingredients for beautiful skin with a radiant glow,” says the expert. For those with oily skin, this is where your setting powder can come in to eliminate any extra shine.

As for coverage, it depends. “Full-coverage foundation is an ideal choice for a velvety brushstroke finish, as it often dries matte and meshes like a net over the satin layer on top of the skin,” explains the expert. This works well for those dealing with pigmentation, acne, or conditions like rosacea. However, for those with flawless skin or freckles they don’t want to conceal, opt for a transparent, soft-focus finish that allows the skin to shine through. “Sculpt and contour first, then use a translucent shade on top for a semi-sheer, traceless finish,” adds the expert.

Consistency is another factor to consider. From stick foundations to creams, the options are abundant. The stick foundation can double as a concealer, making it great for travel, while creams offer the moisturizing benefits of a skincare essence.

Regardless of your preference, always remember to moisturize your skin with a high-quality cream or serum before applying your chosen foundation. Experts also recommend preparing the skin gently with a clay mask to exfoliate, and using a primer to help smooth fine lines and enhance foundation longevity. Using a flat brush or kabuki-style blender increases coverage, and blending with fingertips provides warmth for a flawless finish.

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